Best in Show: American Financial & Automotive Services
Echelon’s new client American Financial & Automotive Services has received a “Best of Show” for Best Medium Island Booth at NADA 2016.
The award recognizes top design for island exhibits between 1,000 square feet and 2,000 square feet.
The National Automobile Dealers Association (NADA) recognized American Financial & Automotive Services for a best in show exhibit design at its annual meeting, which took place March 31 to April 3 in Las Vegas, NV. It’s the world’s largest international gathering place for franchised new-vehicle dealers to meet with exhibitors showcasing the latest equipment, services and technologies and dozens of workshops with the industry’s best trainers.
Laura Hetland is a senior vice president at American Financial & Automotive Services. She and her team began working with Echelon in the fall of 2015 on the development of a new 30′ x 40′ custom rental exhibit for NADA. The goal was to create an environment that complimented American Financial Automotive Service’s new brand initiatives, while bringing technology to the forefront of the design.
We couldn’t be happier with our exhibit design partners at Echelon. They were able to channel the voice of our brand through a truly integrated experience for our customers at NADA — Laura Hetland.
Steve Schulte, mananger of new business development at Echelon said the entire team is excited for American Financial to win this award.
“Having a new client win an award that is based on design, build quality, creativity and branding is not just a huge testament to what our clients worked towards, but it also validates everything that we do here at Echelon Design,” Schulte said.
The 30′ x 40′ Custom Rental Exhibit Won High Marks for the Following:
- Brand Identity
- Video Content
- Audience Engagement
Checkout OUR PORTFOLIO for more information on the American Financial & Automotive Services and other Echelon projects.